Nic is a food entrepreneur who started his China journey in 2005. His company ESB has years of experience bringing imported foods to China.

Marc-Antoine served in a variety of general management and BD roles within Danone, Pepsico and General Mills, across mature and emerging markets with focus on China, brand building and multichannel operations.

Rachel started her long career in FMCG and retail at industry giants such as Danone, P&G and Carrefour where she worked as a purchasing director. 

Benedikt joined the ESB team in 2012. Prior to that, he spent years as a managing director at various startups and consulted companies as finance specialist.

Max is the founder and former CEO of Lazada, the leading e-com platform in SE Asia. In 2016, he sold the company to Alibaba at a valuation of nearly US$ 4 bn.

April studied at Shanghai's prestigious Fudan University. Her passion is launching new food and beverage brands in China's retail space. 

Connie 20 year experience in marketing/advertising industry, deeply understand China market & target consumers’ needs

Andy has various E Comm platforms experience, served 4 years in a well know TP and 10 yeas in Marketing

Lana came to Shanghai in 2015 to study Chinese and International Relations. She has worked for various food startups and knows the entire foodie scene.

Tom is our e-commerce expert with 7 years of experience in launching and operating online stores for western FMCG brands of all sizes.

Monica is a marketing major who worked for Publicis Groupe as a digital strategy supervisor before following her passion and joining the food industry.

10 years of cretive design experience, rich design of online/offline and digital design, mainly serving for FMCG industry, participated in Ali-Hema project.

In China, alcoholic beverages with over 11 percent ABV do not need to include an expiration date on the label. Didn't know that? Rita does. And ensures our imports arrive smoothly.  

Ivy is an explorer at heart with a passion for innovative food brands with a purpose. Ivy runs our social media accounts.

Summer supports the team with all administrative tasks and makes sure our office runs like a Swiss watch. Before joining Feast, she worked in logistics.

Ring has worked for several food startups before she joined our team to take care of our accounting.

Zhiwei is the founder and CEO of  Penguin Guide, an e-commerce platform with a special focus on imported foods. Penguin is one of our strategic partners.